

Meta Ads, Made for Real Estate
Tired of Meta ads that feel like a shot in the dark? You're not imagining it.
Real estate marketing is one of the most restricted industries on Meta.
You can’t target by ZIP code. You can’t filter by age, income, or intent. And Meta’s “Special Ad Category” rules? They crush your campaign precision.
What does that mean for your business?
Wasted ad spend. Generic audiences. Low-quality leads. And worse — you’re advertising to everyone except the people actually ready to buy or sell.
Enter Smart Meta Ads by Beyond Bus Benches
We’ve cracked the code using a powerful combo: Lead Reveal technology + custom audience strategy.
Here’s how it works:
We uncover who’s visiting your website — names, emails, behaviors
We build lookalike audiences based on verified data — not guesswork
We segment campaigns by budget range, property type, and behavior
We test everything — with dozens of ad variations per campaign for precision A/B performance
The result?
Hyper-targeted campaigns that reach real buyers and sellers — not broad, generic audiences.
Real Estate Ads That Actually Work
📍 Custom audiences based on your website traffic
💰 Segmented campaigns by budget, location, or listing type
🔁 Ad sets with 15–30 variations per campaign for real A/B testing
📈 Smart retargeting to stay top of mind
✅ Fully compliant with Meta’s Special Ad Category rules — no workarounds, just smarter strategy